Viaplay gets exclusive Nordic VOD rights for Nickelodeon

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    MTG’s Viaplay has secured the exclusive stand-alone VOD rights to programming from top children’s entertainment brand Nickelodeon in the Nordic region (meaning Sweden, Norway, Denmark and Finland) starting October 1 until 2020. “This will make Viaplay’s kids offering the strongest in the region,” the platform operator claims. Viewers will have access to thousands of episodes and movies every month. Titles range from Dora the Explorer and SpongeBob SquarePants to iCarly. “This is a very important step for Nickelodeon and Viacom. It is a unique deal and it will strengthen Viacom’s position in the Nordics,” declares Andrea Sahlgren, Viacom Senior Vice President, General Manager Nordic. 


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